Who is eligible to become an authorised person with Chola Securities?

Three categories of applicants are eligible: individuals new to or experienced in the stock market, partnership firms that want to act as authorised intermediaries, and companies or LLPs that wish to be registered as Authorised Persons. All applicants are subject to SEBI's eligibility requirements for Authorised Persons.

What are the benefits of becoming an authorised person with Chola Securities?

Benefits include a flexible initial deposit structure with scalable income opportunities, a flexible revenue sharing model aligned with growth, a dedicated relationship manager, real-time reporting and performance tracking, seamless operational assistance, and access to exclusive business development events.

What platforms and tools do authorised persons get access to?

Authorised Persons get access to the unified Partner First platform, in-house research recommendations, the Chola Securities app, web platform, desktop EXE terminal, and a dedicated relationship manager for operational and business support.

How long have partners been associated with Chola Securities?

Chola Securities has been partnering with Authorised Persons since its establishment in 1994. Partner tenures range from a few years to over two decades. Long-standing partners include Ravi R. (25 years), Ramasamy N. (since 2013), and Gostocks Financial Services (since 2018).

Become an authorised person with Chola Securities

Q: What value added services does Chola Securities provide to authorised persons?

Chola Securities offers: free account opening charges (subject to business commitment), office branding support, client onboarding support, equity advisory support, investment product support, training desk support, and centralised query resolution.

Power your growth with the Partner First platform. Become an Authorised Person (AP) with Chola Securities, the SEBI-defined role formerly known as sub broker, and build a scalable financial services business backed by one of India's most trusted broking firms.
Individuals, partnership firms, companies, and LLPs can apply.

Eligibility

Who can become an authorised person with Chola Securities?

Individuals and organisations alike can join the Chola Securities Partner First programme.

Individuals

Any individual venturing new or with existing stock market experience.

Partnership Firms

Firms can be authorised to act as Authorised Persons.

Companies & LLP

Companies and LLPs can also be authorised as partners.

Why partner with us

Benefits of becoming an Authorised Person

Flexible initial deposit with scalable income opportunities.
Flexible revenue sharing models aligned with your growth.
Dedicated relationship manager for continuous support.
Real-time reporting and performance tracking.
Seamless operational assistance so you can focus on growth.
Exclusive events designed to build relationships and opportunities.

More than a partnership

Value added services for authorised persons

Free* account opening charges

Office branding support

Client onboarding support

Equity advisory support

Investment product support

Training desk support

Centralised query resolution

*As per business commitment

Partner voices

What our authorised persons say about Chola Securities

I’ve been proudly associated with Chola Securities for over 9 years, and the journey has been truly rewarding. Their robust technology platforms make client servicing seamless, and their regular business development initiatives have helped us expand consistently. The research calls are sharp, timely and actionable — they’ve added immense value to our client relationships. Above all, the transparent and reasonable charges make Chola Securities a trusted name in the industry. I look forward to many more successful years together.

I wanted to express my heartfelt appreciation for the outstanding service I received from Cholamandalam Securities. The team's dedication, expertise and professionalism have been truly impressive. The support and guidance provided throughout my business have been invaluable. The team’s ability to understand my needs and offer tailored solutions has made a significant difference for my business.

We partnered with Chola Securities in 2013, and I have always admired the team's culture of collaboration and trust. My partnership with Chola Securities complements my core business by expanding my financial product offerings, leveraging expert support and technology, and unlocking new revenue streams for accelerated business growth. Chola Securities’ training, advanced technology and streamlined back-office tools have simplified my daily operations through efficient digital processes, faster turnaround times and easier access to expert support and resources.

We have been associated with Chola Securities for several years, and their commitment to customer service and wealth management solutions is truly commendable. Their research insights are timely, reliable and tailored to our clients' investment goals. The transparency in transactions, prompt support and intuitive digital platforms have made our trading and investment experience smooth and trustworthy. With a strong legacy from the Murugappa Group, we always feel confident that our portfolio is in safe and capable hands. We would highly recommend Cholamandalam Securities to anyone seeking a trusted and performance-driven financial partner.

It’s been 25 years since I have been associated with Chola Securities, and I have not experienced a single day when the system was closed due to margin shortfall or any other issues. The company's efforts to protect the interests of individual investors are praiseworthy.

Frequently asked questions about becoming an authorised person with Chola Securities

An Authorised Person (AP) is a SEBI-registered intermediary who acts on behalf of a registered stock broker to source and service clients. Chola Securities accepts applications from individuals, partnership firms, companies, and LLPs who wish to become Authorised Persons. To apply, select your state and submit your details through the registration form on the Chola Securities Authorised Person page. A Chola Securities representative will contact you to guide you through the next steps.

Three categories of applicants are eligible to become Authorised Persons with Chola Securities. Individuals who are new to the stock market or have existing experience can apply. Partnership firms that want to act as authorised intermediaries are also eligible. Companies and LLPs that wish to be registered as Authorised Persons with Chola Securities can also apply. All applicants are subject to SEBI's eligibility requirements for Authorised Persons.

Authorised Persons partnering with Chola Securities receive a flexible initial deposit structure with scalable income opportunities, a flexible revenue sharing model aligned with business growth, a dedicated relationship manager for continuous support, real-time reporting and performance tracking, seamless operational assistance, and access to exclusive events designed for business development.

Chola Securities offers the following value added services to its Authorised Persons: free account opening charges (subject to business commitment), office branding support, client onboarding support, equity advisory support, investment product support, training desk support, and centralised query resolution.

Authorised Persons partnering with Chola Securities get access to the Partner First platform, which is a unified platform for managing client relationships, tracking performance, and accessing research. Partners also benefit from in-house research recommendations, advanced trading tools including the Chola Securities app, web platform, and desktop EXE terminal, and a dedicated relationship manager for operational support.

Chola Securities has been partnering with Authorised Persons across India since its establishment in 1994. Partners on the platform have tenures ranging from a few years to over two decades. Ravi R., one of Chola Securities' long-standing partners, has been associated with the firm for 25 years. Ramasamy N. has been a partner since 2013 and Gostocks Financial Services since 2018.